Welcome to Pennyroyal

Objects that connect.

Custom products for artists, brands, museums, and cultural institutions, we design and develop premium products that tell stories, spark emotion, and stand the test of time.

Explore our work
Pennyroyal winged heart ring in sterling silver
What We Do

We bring big ideas to life.

From first sketch to finished object, we partner with brands to develop products and packaging worth keeping; pieces that carry a story and last.

  • Before anything is made, we find the idea worth making. We help you decide what a product should mean to the people who carry it.

  • We design objects people keep. Form, material, and detail in service of something worth holding, not another item that ends up in a drawer.

  • The first moment is the package. We design openings that feel like an occasion and protect the value of what is inside.

  • Twenty years of factory relationships, so the finished piece matches the drawing. We manage production end to end, from sampling to delivery.

  • One point of view across the whole program, from concept to the shelf, so the work holds together wherever it appears.

  • Full collections built to sell and to last: for tours, residencies, museums, fan clubs, and shops.

Learn more about the services we offer
Hand finishing a Beatles drum logo necklace
Clients
vip nationnational geographicjane goodallglobal merchapple corpsaraca groupceremony of rosesmerch trafficrocnationrose city worksbravadomplsuperfanticketmasterdown right merchlive nation merchvip nationnational geographicjane goodallglobal merchapple corpsaraca groupceremony of rosesmerch trafficrocnationrose city worksbravadomplsuperfanticketmasterdown right merchlive nation merch
Featured Work
Beyond King Tut death mask ornament

King Tut

Beyond King Tut, The Immersive Experience.
Jane Goodall enamel pin

Jane Goodall

The Jane Goodall Institute
Marc Anthony residency challenge coin

Marc Anthony

Residency Collection
Evanescence collection

Evanescence

Official Merchandise
The Beatles Anthology collection

The Beatles

Official Collection