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Pennyroyal was asked to create something truly special for Adele's historic Munich residency—a piece that captures the essence of her music, her chic yet casual style, and the bond she shares with her fans. The result? A delicate necklace featuring the word “hello,” handwritten by Adele herself.
In the vast sea of screen-printed apparel, custom jewelry offers a glimmer of something interesting among the endless waves of woven cotton. While apparel will always dominate the horizon of the merchandise industry, few products offer the unique blend of personal connection, collectability, and lasting value that custom jewelry does.
